Cookie policy
“This Privacy Policy describes how your personal information is collected, used and shared when you visit or make a purchase.”
Personal information we collect
“Cookies” are data files placed on your device or computer and often contain an anonymous unique identifier. For more information on cookies and how to disable cookies,
In addition, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card number), e-mail address, and phone number. We call this information “Order Information”.
When we refer to “personal information” in this Privacy Policy, we mean both device information and order information.
How do we use your personal information?
We use the order information we collect primarily to fulfill orders placed through the Site (including processing your payment information, arranging for delivery, and providing invoices and/or order confirmations). In addition, we use this order information to:
– Communicate with you;
– Review our orders for potential risk or fraud; and
– When in line with the preferences you have shared with us, provide you with information or advertising related to our products or services.
We use the Device Information we collect to help us review potential risks and fraud (in particular your IP address), and more generally to improve and optimize our website (for example, by generating analytics about how our customers browse and interact with the website, and to evaluate the success of our marketing and advertising campaigns).
Sharing your personal information
We share your personal information with third parties to help us use your personal information, as described above. For example, we use Shopify to run our online store – you can read more about how Shopify uses your personal information here:
https://www.shopify.com/legal/privacy.
We also use Google Analytics to help us understand how our customers use the site – you can read more about how Google uses your personal information here:
https://www.google.com/intl/en/policies/privacy/.
You can also opt out of Google Analytics here:
https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information that we receive, or to otherwise protect our rights.
Behavioral advertising
As described above, we use your personal information to provide you with targeted advertising or marketing communications that we think may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) information page at:
http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
– Facebook: https://www.facebook.com/settings/?tab=ads
– Google: https://www.google.com/settings/ads/anonymous
– Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
In addition, you may choose to opt-out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at:
http://optout.aboutads.info/.
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